Digital Marketing For Politicians
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What is Web Scraping?

Web scraping refers to the extraction of data from a website.Unlike screen scraping, which only copies pixels displayed onscreen, web scraping extracts underlying HTML code and, with it, data stored in a database. The scraper can then replicate entire website content elsewhere.

How Web Scrapers Work?

Web Scrapers can extract all the data on particular sites or the specific data that a user wants. Ideally, it’s best if you specify the data you want so that the web scraper only extracts that data quickly. So when a web scraper needs to scrape a site, first it is provided the URL’s of the required sites. Then it loads all the HTML code for those sites and a more advanced scraper might even extract all the CSS and Javascript elements as well. Then the scraper obtains the required data from this HTML code and outputs this data in the format specified by the user.

Web Scraping has multiple applications across various industries. Let’s check out some of these now!

1.Price Monitoring

Web Scraping can be used by companies to scrap the product data for their products and competing products as well to see how it impacts their pricing strategies.

2. Market Research

Web scraping can be used for market research by companies. High-quality web scraped data obtained in large volumes can be very helpful for companies in analyzing consumer trends and understand which direction the company should move in the future.

3. News Monitoring

Web scraping the news sites can provide detailed reports on the current news to a company. This is even more essential for companies that are frequently in the news or that depend on daily news for its day to day functioning.

4. Sentiment Analysis

Companies can use web scraping to collect data from social media websites such as Facebook and Twitter as to what the general sentiment about their products is. This will help them in creating products that people desire and moving ahead of their competition.

5. Email Marketing

Companies can also use Web scraping for Email marketing. They can collect Email ID’s from various sites using web scraping and then send bulk promotional and marketing Emails to all the people owning these Email ID’s.

Political Campaign

Point and click interface

Our goal is to make web data extraction as simple as possible. Configure scraper by simply pointing and clicking on elements. No coding required.

Extract data from dynamic web sites

Web Scraper can extract data from sites with multiple levels of navigation. It can navigate a website on all levels.

  • Categories and subcategories
  • Pagination
  • Product pages
  • Political Campaign
    Political Campaign

    Built for the modern web

    Websites today are built on top of JavaScript frameworks that make user interface easier to use but are less accessible to scrapers. Web Scraper solves this by:

  • Full JavaScript execution
  • Waiting for Ajax requests
  • Pagination handlers
  • Page scroll down