It is often said that a digital marketer’s job is never done, and in 2019 that saying rings true than ever before. The digital world grows in leaps and bounds each year, bringing with it new challenges for digital marketers to overcome. To help ensure that your business continues to reap rewards from digital marketing in years to come, you must keep up with these changes or fall behind. Although each of these challenges can be addressed individually, combined they represent a serious threat to your marketing efforts . Use digital marketing strategies to stay ahead of industry trends and counter threats as they emerge.
Think big, but plan early. Plan now: As shown by many recent events like Google bans on affiliate links, black hat SEO techniques being penalized by Panda updates, etc., search engines are changing at an increasingly rapid pace—while ad networks update their algorithms on an even faster schedule. If you have a startup idea today (particularly if it revolves around online marketing), don’t wait until tomorrow!